Legal

Privacy Policy

Last updated: September 2026

Aura Cloud Services respects your privacy. This policy explains what personal data we collect through our website, why we collect it, how long we keep it and the rights you have over it.

01

Who we are

Aura Cloud Services is a UK-registered company with its head office in the United Kingdom and a US office in the United States. For the purposes of UK data protection law, we are the data controller for personal data collected through this website.

You can reach us about anything in this policy at hello@auracloudservices.com or +44 7916 553720.

02

What we collect

  • Contact and quote form details: your name, email address, company, the service you are interested in, budget and timeline selections, and your message.
  • Communication records: emails, WhatsApp messages and call notes relating to your enquiry.
  • Usage data: anonymised or pseudonymised analytics about how the website is used (pages visited, approximate region, device type).

03

How we use it

We do not sell your personal data, and we do not use it to send marketing you have not asked for.

  • To respond to your enquiry or prepare a quotation you asked for.
  • To manage our relationship with you if you become a client.
  • To understand how the website performs and improve it.
  • To meet legal, accounting or regulatory obligations.

04

Legal bases (UK GDPR)

We process enquiry data on the basis of legitimate interest (responding to business enquiries) and, where you become a client, on the basis of contract. Analytics are processed on the basis of legitimate interest in improving our website; where consent is required, we rely on consent.

05

Who we share it with

We use a small number of processors to operate this website: email delivery (to send your enquiry to our team), website hosting and analytics providers. These processors handle data only on our instructions.

Where a processor is located outside the UK, transfers are made with appropriate safeguards such as standard contractual clauses.

06

How long we keep it

Enquiry data is kept for up to 24 months so we can manage ongoing conversations, after which it is deleted or anonymised. Client records are kept for the duration of the relationship plus any period required by law (for example, accounting records).

07

Your rights

To exercise any of these rights, email hello@auracloudservices.com. You also have the right to complain to the UK Information Commissioner's Office (ICO) at ico.org.uk.

  • Access the personal data we hold about you.
  • Ask us to correct or delete it.
  • Object to or restrict how we use it.
  • Ask for a portable copy of data you provided.
  • Withdraw consent where processing is based on consent.

08

Cookies

Our use of cookies is explained in our Cookie Policy.

Questions about this policy?

Email hello@auracloudservices.com — we respond within two business days.